The (Real) New Economy; Value, Principles and Common Sense

The ‘new economy’ was originally touted around Y2k. I believe that the ‘real’ new economy is ahead of us as the result of (and gift from) the current economic downturn. I see the ‘new economy’ as a return to Value, Principles and Common Sense. Of course, what’s new is old… these attributes have always been effective and they always serve individuals and businesses well.

Value: Taking the time and making the effort to recognize, deliver and acquire products and services that clearly provide real value and return on investment – however you define that (versus “fluff ‘n stuff”).

  • Quality products delivered in a timely manner with great great product support
  • Professional Services performed as promised with proactive follow-up ensuring expected value was received
  • Investing in people, process, equipment and technology based upon their ability to help you achieve your long-term goals

Principles: Acting with integrity and with the sincere intention of delivering value to others.

  • Communicating with your customers, employees, vendors – with everyone – in a clear, honest and straightforward manner
  • Saying what you do, doing what you say and always following through
  • Living and working with a purpose that goes beyond personal gain and supporting the success of others

Common Sense: Applying sound thinking and proven fundamentals in the short, medium and long-term.

  • Building solid relationships and delivering quality products and services in a timely manner.
  • Recognizing that the downward economic cycle will reverse and investing the time, energy and money to be well prepared for that upturn
  • Recognizing that you can’t borrow your way out of debt/deficit – financial or otherwise. The only way out is creating net additional value

I absolutely believe that businesses and individuals who do a good job executing on these “Simple,not easy” fundamentals will be successful in the long run.

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